Brendan Farran

SVP Middle Market Banking

Office Information

Office Phone
phone

Areas Served

SC
North GA
Eastern TN

Get to know me

As the First Citizens middle market relationship manager, it’s important to invest in understanding your business, strategies and key objectives. An established process and skilled team of specialists help me tailor solutions to fit you and your organization. Clients appreciate our trusted partnership in planning for long-term success.

I earned my undergraduate degree from Furman University, and later graduated from Colorado State University with my M.B.A in Finance. Later, I furthered my education at the South Carolina Bankers School. Entering banking in 2000, I have experience serving a wide array of clients across a variety of industries. Assisting my clients through the economic cycles of the last 20 years has been exciting, challenging and the most rewarding part of my job.

My wife, Nicole, and I have been married for 17 years. We are the proud parents of two children, a son and a younger daughter. They both keep us running and are the light of our lives. After spending 12 years in Nashville, TN, Nicole and I returned to South Carolina in 2014 and can't imagine living anywhere else.

Recognizing the importance of service, I’m an active member of our local Chamber of Commerce. With this organization, I help to support important local and international projects, as well as legislative initiatives designed to support our thriving business community. Also, I devote time to a number of local organizations determined to help the Upstate continue its remarkable growth.

I invite you to connect with me and explore how our team can provide value to your organization.

Our approach

At First Citizens, our Bankers view business relationships with you through a long-term lens. This aligns with our brand ethics, business philosophies and statement of purpose for building a long, lasting alliance. We make recommendations and decisions based on what’s best for your business and focus on your growth, expansion and success.

We take a collaborative approach to managing relationships. Our teams include relationship managers, credit professionals and product specialists. Our consulting and business strategy services include industry change optimization, business process management and financial management processes.

We pride ourselves on working together to bring positive results to your business, as we see your vision come to fruition.

Industry Expertise

Commercial and Industrial
Distributors / Wholesalers
Logistics

Education

B.A- Furman University, M.B.A.- Colorado State University, South Carolina Bankers School

Community Involvement

Opportunity Greenville, Hands on Greenville, Green Building Council

Personal Interests

Hiking, Baseball, Running, Spending time with my wife and two kids

Resources

Let’s take a look at contactless payments and what they could mean for your business.
Many businesses employ risk transfer maneuvers to balance out the risk-reward equation on significant decisions.
Learn the key considerations when doing business in foreign currencies so you can maximize your bottom line.